Examlex
S&OP is primarily concerned with implementation of advanced planning information technology.
Product Differentiation
The process of distinguishing a product from others in the market to make it more attractive to a particular target market.
Brand Names
Distinctive names given to products or services by companies to differentiate them from competitors and build brand identity.
Packaging
The technology and art of enclosing or protecting products for distribution, storage, sale, and use.
Monopolistically Competitive
Describes a market structure where many firms sell products that are similar but not identical, allowing for significant differentiation and some degree of market power over prices.
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