George Recently Purchased a Computer from HardDigits Inc

question 23

Multiple Choice

George recently purchased a computer from HardDigits Inc. ,a firm that sells assembled desktop computers and other electronic products.Included in his purchase were an inkjet printer,a web camera,and an office software program that included a word processor,a spreadsheet,and a photo editor.The price he paid for the computer,software,and accessories was lower than the total price that he would have paid if he had purchased the products separately.In this example,HardDigits Inc.uses which of the following product line extension strategies?

• A)product diversification
• B)umbrella branding
• C)product cobranding
• D)product bundling
• E)disintermediation

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Definitions:

Zygotic DNA

The genetic material contained within a zygote, which is the cell formed when a sperm cell fertilizes an egg cell.

Prenatal Development

covers the growth and development of a fetus from conception to birth, highlighting the critical formation periods of various physical structures and systems.

Trimesters

The three periods of approximately three months each into which pregnancy is typically divided.

Embryonic Periods

Stages of development that occur in the embryo during the first 8 weeks after fertilization.