Companies Seeking Discontinuous Innovations Need More Than Incremental Product Improvements

question 16

True/False

Companies seeking discontinuous innovations need more than incremental product improvements that come from lead user analysis.

---

Definitions:

Reduced Distress

The decrease in intensity of negative emotions or stress, leading to improved mental well-being.

Displacement

A psychological defense mechanism where emotional impulses are transferred from a threatening object to a less threatening one.

Yell

A loud, forceful vocalization often expressing anger, fear, or excitement.

Coping

The process of managing external and internal demands that are perceived as taxing or exceeding the resources of the person.