In the Context of the Net Promoter Score (NPS), Scores

question 25

Multiple Choice

In the context of the net promoter score (NPS) , scores of 6 or below represent__________, unhappy customers who may spread negative comments.

• A) detractors
• B) passives
• C) promoters
• D) campaigners

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Definitions:

Operant Conditioning

A learning process through which the strength of a behavior is modified by reinforcement or punishment.

Reinforcement

In behavioral psychology, it refers to any stimulus that strengthens or increases the probability of a specific response or behavior.

Habituation

A decrease in behavioral response after lengthy or repeated exposure to a stimulus.

Conditioning

A process of behavior modification in which a response becomes more frequent or more predictable in a given environment due to reinforcement.