Cross-Selling Is Increasing the Value of the Sale

question 1

True/False

Cross-selling is increasing the value of the sale.

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Definitions:

Customer Interactions

Any form of communication or engagement between a company and its customers, encompassing a wide range of activities from sales to customer service.

On-Premise CRM

Customer Relationship Management software that is installed and runs on the premises of the organization using it, rather than being hosted on cloud servers.

Traditional CRM

Traditional Customer Relationship Management (CRM) refers to the practices, strategies, and technologies used by organizations to manage and analyze customer interactions and data throughout the customer lifecycle, aiming to improve business relationships.

CRM Process

involves the practices, strategies, and technologies that companies use to manage and analyze customer interactions and data throughout the customer lifecycle, with the goal of improving customer service relationships.