Which of the Following Operational CRM Technologies Does the Sales

question 79

Multiple Choice

Which of the following operational CRM technologies does the sales department typically use?

• A) Campaign management, contact management, opportunity management
• B) Sales management, contact management, contact center
• C) Sales management, call scripting, opportunity management
• D) Sales management, contact management, opportunity management

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Definitions:

Checkout Line

The queue or line that shoppers wait in to pay for their purchases at a store.

Problem Recognition

The stage of the buying process in which consumers recognize a gap between their current situation and a desired end-state.

Buying Process

The series of steps a consumer undergoes, from recognizing a need to purchasing a product or service.

Information Search

The process of seeking out data and insights relevant to a specific question or decision, often a step in consumer behavior before making a purchase.