Where Would You Find the Customers' Customer in a Typical

question 44

Multiple Choice

Where would you find the customers' customer in a typical supply chain?

• A) Upstream
• B) Downstream
• C) In the middle
• D) Not on the supply chain

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Definitions:

Psychological Determinants

Factors of psychological origin that influence an individual's behaviors, attitudes, and perceptions.

Group Polarization

describes the phenomenon where discussions within a group lead to an amplification of the group’s initial attitude, making their final stance more extreme.

Overconfidence Bias

A cognitive bias where an individual's subjective confidence in their judgments is greater than their objective accuracy, leading to overly optimistic assessments and decision-making errors.

Majority Viewpoint

refers to the opinion or belief held by the greater number of individuals within a group or society.