CRM Analysis Technologies Help Organizations Segment Their Customers into Categories

question 37

True/False

CRM analysis technologies help organizations segment their customers into categories such as best and worst customers.

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Definitions:

Criterion-Related Validity

A measure of how well one variable or test predicts an outcome based on information from other variables.

Reliability

The degree to which an assessment tool produces stable and consistent results over time.

Career Counseling

A professional service aimed at helping individuals understand their skills, interests, and values to make informed career decisions and navigate career changes.

Construct

An abstract concept or idea that is used to understand and assess aspects of the physical or social world.