Describe the Role of Public Relations (PR)

question 63

Essay

Describe the role of public relations (PR).

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Definitions:

Self-Actualization Need

The desire for self-fulfillment and realizing one's own potential, as the highest level in Maslow's hierarchy of needs.

Maslow's Hierarchy

A psychological theory proposed by Abraham Maslow that suggests human needs are arranged in a hierarchy from basic physiological needs to self-actualization.

Management Executive

A Management Executive is a senior-level position responsible for directing, controlling, and overseeing the operations and strategy of an organization or a specific department.

Expectancy

In motivational theory, it’s the belief or anticipation that effort will lead to the successful achievement of a task and result in a desired outcome.