In the Case of Cellular Phones, the Physical Product Is

question 49

Multiple Choice

In the case of cellular phones, the physical product is practically given away to gain the phone services contract. This could be because

• A) cellular phone companies do not view market share as a strategic goal.
• B) the cost of production of cellular phones is very low.
• C) the revenues from associated services exceed the revenues from the cellular phones.
• D) the margins on after-sales services for cellular phones is low.
• E) consumers sometimes buy a variety of services that are not associated with products.

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Definitions:

Total War

A method of warfare that involves mobilizing all of a nation's resources and population towards the war effort, blurring the lines between civilian and military targets.

American Troops

Military forces from the United States, including the Army, Navy, Air Force, Marine Corps, and Coast Guard, which have been involved in various conflicts and peacekeeping missions globally.

German Offensive

Typically refers to aggressive military operations carried out by Germany, particularly noted during both World Wars, aiming for quick and decisive victories.

W.E.B. Du Bois

An influential African American sociologist, historian, and civil rights activist, one of the founders of the NAACP, known for his advocacy for African American rights.