One Variable That Affects the Rate of Diffusion of a Product

question 1

True/False

One variable that affects the rate of diffusion of a product is the actual attributes of the innovation.

---

Definitions:

Stanley Cup Riot

A public disturbance or riot that occurred in response to events related to the Stanley Cup, the championship trophy awarded annually in the National Hockey League.

Relative Deprivation Theory

A theory that individuals or groups assess their well-being based on comparisons with others, feeling deprived if they perceive themselves worse off.

Bureaucratization

The increase and imposition of complex administrative rules, procedures, and structures within an organization or society.

Structural Conduciveness

The extent to which social structures allow for, or facilitate, certain behaviors or developments.