The President of DVD Heaven Has Been Talking to Several

question 78

Multiple Choice

The president of DVD Heaven has been talking to several other business owners,and now expresses some concerns over developing the e-commerce side of the business.The vice president argues that it is essential for continued growth,but the president argues that there are too many consumer concerns.Which of the following statements,if true,would NOT support the argument being made by the president regarding consumer concerns?

• A) Fraudulent businesses are being set up and run on the Internet. Many consumers would rather enter a building that houses a business they know really exists.
• B) Identity theft and the theft of credit card numbers can occur when ordering online.
• C) Privacy can be compromised on the Internet, and unethical e-businesses can track or sell sensitive information such as buying patterns.
• D) College students are five times more likely to order over the Internet than older adults.
• E) Customers like to see and feel products before ordering them.

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Definitions:

Entrepreneurial Opportunity

A favorable set of circumstances that creates a need for a new product, service, or business.

Creative Inspiration

The process or moment of being mentally stimulated to do or feel something, especially to something creatively.

Distinct Approaches

Unique or different methods or strategies used to tackle problems or tasks.

Prior Knowledge

Pre-existing knowledge, information, or understanding that a person has before learning something new.