Accessing a Web Site in Search of Magazine Articles About

question 48

Multiple Choice

Accessing a Web site in search of magazine articles about a product before its purchase is an example of what part of the consumer buying process?

• A) post-purchase evaluation
• B) problem-solving
• C) information seeking
• D) purchasing the product
• E) recognizing a need

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Definitions:

Federal Government

The central government of a federation that has specific powers over national concerns, while sharing other powers with subnational jurisdictions.