Geodemographic Segmentation Combines Geographic Information with Product Usage and Psychographic

question 92

True/False

Geodemographic segmentation combines geographic information with product usage and psychographic information.

---

Definitions:

IT Infrastructure

The composite hardware, software, network resources, and services required for the operation and management of an enterprise IT environment.

MIS Department

Refers to the Management Information Systems Department, a unit within an organization responsible for developing and managing technology solutions that facilitate business operations.

Mobile Subscriptions

Regular payment plans that allow users access to mobile phone services, including data, voice, and messaging.

Batches

Groups of items, tasks, or data processed or treated together as a set in manufacturing or information technology contexts.