All of the Following Are Methods of Segmenting Business-To-Business Markets

question 201

Multiple Choice

All of the following are methods of segmenting business-to-business markets except:

• A)psychographics.
• B)NAICS/SIC code.
• C)geographic location.
• D)size of business.

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Definitions:

Individuals

Persons or human beings regarded singly or independently, each with their own attributes and interests.

Succession Planning

The process of identifying and developing new leaders who can replace old leaders when they leave, retire or die.

CEO Positions

Executive roles that entail the highest level of leadership and responsibility in an organization, typically overseeing all operations.

Succession Planning

A strategic process for identifying and preparing suitable employees to replace key positions within an organization to ensure continuity.