Please Define the Following Key Terms

question 10

Essay

Please define the following key terms. Show Who? What? Where? When? Why Important?
-Paul

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Definitions:

Narrowcasting

is a targeting strategy in marketing and broadcasting that focuses on a specific set of audience characteristics rather than a broad, general market.

Select Audience

A specific group of people chosen as the target for a particular message, advertisement, or campaign, based on certain demographic, psychographic, or behavioral characteristics.

Narrowcasting

The dissemination of information or media content targeted to a specific, narrowly defined audience.

Radio Station

A service that broadcasts audio content to the public via radio waves, including music, news, and other forms of entertainment or information.