The ________ Stage of Consumer Socialization Occurs When a Child

question 37

Multiple Choice

The ________ stage of consumer socialization occurs when a child is 3-7 years old, which is when children begin to distinguish ads from programs, associate brand names with product categories, and understand the basic script of consumption.

• A) cognitive
• B) hedonic
• C) perceptual
• D) analytical
• E) reflective

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