CLOTHING MINI CASE Outer Limits Outfitters Is a Swiss Company

question 38

Multiple Choice

CLOTHING MINI CASE Outer Limits Outfitters is a Swiss company that makes clothes for skiing and snowboarding. The company produces standardized lines of clothing for sale at its retail outlets worldwide. In Switzerland, Outer Limits' advertising portrays the company as a distinctly Swiss brand. In other countries, however, it creates localized advertising, using local actors and local scenery. Outer Limits also makes substantial donations to regional natural preservation charities in its various markets because it knows that natural conservation is very important to its core consumers.
-In the CLOTHING MINI CASE, the majority of Outer Limits' consumers fall into the ________ consumer segment.

• A) Global Citizens
• B) Global Dreamers
• C) Global Indifferents
• D) Antiglobals
• E) Global Agnostics

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Definitions:

Opportunistic Infection

An infection that occurs more frequently and is more severe in individuals with weakened immune systems.

Non-serious OSHA

Incidents or violations that are not deemed immediately dangerous or life-threatening under Occupational Safety and Health Administration standards.

Discretionary Fine

A monetary penalty imposed by a court or regulatory body, the amount of which is decided at the discretion of the authority based on the circumstances of the case.

Vectors

Organisms or mechanisms that transmit pathogens from one host to another, or in mathematics, quantities that have both magnitude and direction.