Examlex
Chuck Norris appears in social media for Era detergent, because he is tough on bad guys and the detergent is tough on stains. If he does not mention his own personal experience with the product, it is an example of a ________.
Ingratiation
A social strategy where an individual attempts to make themselves more likable or agreeable to others, often to gain favor or approval.
Self-presentation Strategy
A self-presentation strategy involves the tactics or methods individuals use to portray themselves in a certain way to others, often to be perceived positively or achieve specific social objectives.
Ingratiation
A social influence strategy involving deliberate efforts to win over someone by making oneself more likable or appealing to them.
Exemplification
The act of illustrating or showing by example; often used in teaching and explanation strategies.
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