Examlex
In a consumer behavior context, the previously acquired consumer perception of an existing product is the ________. When consumers try a new product by the same brand because they believe that the new product embodies the same attribute with which the brand's existing products are associated, this is the ________.
Personality Traits
Enduring characteristics or qualities that define an individual's behavior in various situations.
Consistency
The quality of always acting or behaving in the same way, showing similarity or uniformity in actions over time.
High Self-Monitoring
A personality trait characterized by an individual's ability to regulate behavior to accommodate social situations, often adaptable and sensitive to social cues.
Preference
The selection or tendency of an individual to favor one alternative over others.
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