Consumer Behavior Includes the Behavior That Consumers Display in Searching

question 121

True/False

Consumer behavior includes the behavior that consumers display in searching for, purchasing, evaluating and disposing of products and services.

Understand the fundamental principles of attribution theory.

Distinguish between dispositional and situational attributions.

Describe Kelley's covariation model of attribution.

Explain the fundamental attribution error.

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Definitions:

Induced Behavior

Behavior that is influenced or triggered by external factors such as social pressure, environmental cues, or specific situations.

Value System

A coherent set of beliefs and values that guide the behavior of an individual or group.

Internalization

The process by which individuals incorporate and adopt the values, beliefs, and norms of a group or society as their own.

Political Environments

Refers to the totality of political forces and governmental systems, along with the public policies they influence, that impact an organization or society.