Company Websites That Sell Products They Produce Directly to Consumers

question 70

Multiple Choice

Company websites that sell products they produce directly to consumers are examples of which type of strategy?

• A) Backward integration
• B) Product development
• C) Forward integration
• D) Horizontal integration
• E) Conglomerate diversification

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Definitions:

Value Proposition

A statement that outlines the unique benefits or value that a product or service provides to its customers.

Customer Relationships

The ways in which a business interacts and communicates with its customers to manage and enhance the customer experience, aiming to build loyalty and satisfaction.

Wayfindr

A guidance system designed to help visually impaired people navigate indoor environments using audio instructions.

Vision-Impaired

A term used to describe individuals who have limited sight, which cannot be completely corrected with glasses or contact lenses.