The Ability to Send Messages Quickly and Achieve Intensive Coverage

question 47

Multiple Choice

The ability to send messages quickly and achieve intensive coverage are advantages to using:

• A) direct selling.
• B) direct response retailing.
• C) online retailing.
• D) direct mail.

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Definitions:

Services

Economic activities that provide intangible benefits or goods, such as healthcare, education, and entertainment.

Manufacturing

The process of converting raw materials or components into finished goods using tools, human labor, machinery, and chemical processing.

Export Promotion

A government strategy aimed at encouraging local producers to sell their goods and services abroad.

Import Substitution

An economic policy that aims to replace foreign imports with domestic production, often through the use of tariffs, quotas, and other trade barriers.