A _____ Strategy Focuses on Developing Entirely New Products for New

question 36

Multiple Choice

A _____ strategy focuses on developing entirely new products for new markets.

• A) market penetration
• B) market development
• C) product development
• D) product diversification

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Definitions:

Direct Labor-Hours

All the hours contributed by workers directly participating in creating products.

Activity Cost Pools

Aggregations of overhead costs attributed to distinct activities, used in activity-based costing to assign costs more precisely to products or services.

Activity-Based Costing

An accounting method that assigns costs to products or services based on the activities and resources that go into producing them.

Direct Materials Cost

The cost of raw materials and components that are directly traceable to the production of goods.