ALDI Was First Started in Germany in 1946 by Brothers

question 51

Multiple Choice

ALDI was first started in Germany in 1946 by brothers Theo and Karl Albrecht. However, it would take 30 years before they took their concept to the United States, opening the first U.S. store in Iowa in 1976. Based on the same concept as the stores in Europe, ALDI now has 1,600 stores in 35 states. ALDI bringing their concept to the United States is an example of:

• A) market development.
• B) market penetration.
• C) diversification.
• D) product development.

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Definitions:

Globalization

The process of interaction and integration among people, companies, and governments worldwide, often leading to increased economic interdependence and cultural exchange.

Dimension

An aspect or feature of a situation, problem, or thing.

Deindividuation

A psychological state where an individual loses self-awareness and sense of individuality, often in group contexts, leading to uncharacteristic behavior.

Psychologists

Psychologists are professionals who study mental processes and behavior through research and observation to provide assessments, diagnosis, and treatment.