The Perception and Environment of Gyms Has Evolved Over the Past

question 24

Multiple Choice

The perception and environment of gyms has evolved over the past few decades. While some male-focused boxing and weight lifting gyms still exist, most workout facilities today are much broader in focus and include dressing rooms, equipment, and classes for both men and women. One organization, though has carved out a niche for itself by focusing on women. Curves specializes in serving the female market. It spears Curves' primary segmentation approach is based on:

• A) demographic segmentation.
• B) geographic segmentation.
• C) psychographic segmentation.
• D) personal segmentation.

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Definitions:

Current Symptoms

The existing or ongoing signs or manifestations of a disease or condition as experienced by an individual.

Behavioural

Relating to or concerned with the actions or activities of living organisms in response to external or internal stimuli.

Transference

A psychological phenomenon where feelings and attitudes originally associated with one person are unconsciously redirected onto another person.

Systematic Desensitization

A therapeutic technique aimed at reducing phobic or anxiety reactions through gradual exposure to the feared object or situation, combined with relaxation exercises.