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As the Marketing Manager for Uniforms R Us, a Company

question 133

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As the marketing manager for Uniforms R Us, a company that sells, cleans, and repairs company uniforms, you're looking for regional businesses that supply uniforms to their employees. Which set of characteristics should you use to develop a list of qualified businesses to target?


Definitions:

Investment Account

A financial account holding securities, cash, and other assets managed by an investment advisor or the investor themselves, aimed at achieving long-term financial goals.

Retained Earnings

The amount of net income left over for the business after it has paid out dividends to its shareholders, often reinvested in the business or used to pay down debt.

Marketable Securities

Financial instruments that can be easily converted into cash, often including stocks, bonds, and other securities traded on public exchanges.

Fair Value

The price that would be received for selling an asset or paid to transfer a liability in an orderly transaction between market participants at the measurement date.

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