Marcus Is Looking at His E-Commerce Site's Analytics

question 146

Multiple Choice

Marcus is looking at his e-commerce site's analytics. Most visitors leave after viewing two or three pages. This means there is room for improvement in: ​

• A) the number of unique visitors.
• B) engagement.
• C) the conversion rate.
• D) the click-through rate.

---

Definitions:

Bankruptcy

A legal status for individuals or entities that cannot repay the debts they owe, allowing them to seek relief through court intervention.

Dischargeable Debts

Debts that can be eliminated through bankruptcy, relieving the debtor from any further obligation for these debts.

Chapter 13

A chapter of the U.S. Bankruptcy Code allowing individuals with regular income to develop a plan to repay all or part of their debts.

Chapter 7

A section of the Bankruptcy Code that deals with the process of liquidation under the bankruptcy laws of the United States.