VALS Is a Psychographic Segmentation Strategy That Classifies Consumers According

question 44

True/False

VALS is a psychographic segmentation strategy that classifies consumers according to values and lifestyles.

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Definitions:

Workforce

The collective group of individuals engaged in or available for work, either in a specific company or in a country.

Career Planning

The process of setting career goals and outlining steps for achieving them, taking into account one's skills, interests, and job opportunities.

Organizational Citizenship Behaviors

Voluntary actions by employees that contribute to the organization's effectiveness but are not directly part of their job descriptions.

Contextual Performance

Non-job-specific tasks, behaviors, and activities that contribute to organizational effectiveness, such as teamwork, interpersonal communication, and adaptability.