In the Course of This Chapter,it Is Recommended That Companies

question 7

Multiple Choice

In the course of this chapter,it is recommended that companies create their own form of influencer identification and analysis.What three characteristics should make up your own influencer identification and analysis approach?

• A)Platforms,date range,weighting
• B)Personal connections,reach,and syndication
• C)Whether the influencer has been engaged by another brand,the presence of a social media platform and reach
• D)Writing style,opinion of the brand and reach

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Definitions:

Testosterone

The principal male sex hormone (androgen); a steroid hormone produced by the interstitial cells of the testes; stimulates spermatogenesis and is responsible for primary and secondary sex characteristics in the male.

Masculine Characteristics

Traits typically associated with male biology or gender identity, including physical, behavioral, or physiological features considered masculine.

Estrogen Levels

The concentration of estrogen, a primary female sex hormone, in the body which affects various functions and developmental processes.

Prostaglandins

A collection of lipid-based substances that possess a wide range of effects similar to hormones in animals.