The Owner of Julia's Craft Supply Store Would Like to Take

question 77

Multiple Choice

The owner of Julia's Craft Supply Store would like to take advantage of the fact that customers are not completely rational when making buying decisions and may prefer prices that are not stated in even dollar amounts.Which pricing tactic is she interested in?

• A)Discounting
• B)Price skimming
• C)Psychological pricing
• D)Skewed pricing
• E)Price lining

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Definitions:

Pons

A part of the brainstem that plays a crucial role in controlling breathing, communication between different parts of the brain, and sensations such as hearing.

Midbrain

The middle portion of the brainstem that plays an important role in motor movement, particularly movements of the eye, and in auditory and visual processing.

Ascending Track

A progression or sequence that moves upward or increases in scale or importance.

Spinal Cord

A long, thin, tubular bundle of nervous tissue and support cells that extends from the brainstem to the lumbar region, enabling neural connections between the brain and the rest of the body.