People with Similar Wants and Needs Constitute ________, Which Clearly

question 11

Multiple Choice

People with similar wants and needs constitute ________, which clearly requires ________.

• A) a demographic market segment; market segmentation
• B) a target market; market segmentation
• C) a target market; relationship marketing
• D) a geographic market segment; relationship marketing
• E) a psychographic market segment; relationship marketing

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Definitions:

Individual Earnings

The amount of money earned by an individual from work or investments.

Mean

The arithmetic average of a set of values, calculated by adding all the numbers and dividing by the count of values.

Central Tendency

A statistical measure that identifies a single value as representative of an entire dataset, commonly reflected through the mean, median, or mode.

Standard Deviation

A statistical measure of the dispersion or variability in a data set, indicating how spread out the data points are from the mean.