Your Boss Wants to Determine Whether or Not to Apply

question 149

Essay

Your boss wants to determine whether or not to apply for ISO 9000. What are the benefits?

Understand the concept of customer loyalty and different types of loyalty.

Evaluate the financial impact of customer retention and the dynamics of acquisition costs.

Identify the criteria for prioritizing customer relationships and investments.

Understand the role of loss-leaders in customer attraction.

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Definitions:

Contract

A legally binding agreement between two or more parties that outlines obligations and rights of the parties.

Facsimile Signatures

Electronic or stamped signatures that serve the same legal purpose as original handwritten signatures.

Equitable Estoppel

A legal principle that prevents an individual from arguing against or denying the truth of a matter due to their previous actions, admissions, or representations.

Oral Promise

A commitment or agreement made through spoken words rather than in writing, which may or may not be legally binding depending on the context.