If an Organization Does Not Understand Its Customers, What Should

question 16

Multiple Choice

If an organization does not understand its customers, what should it consider doing?

• A) ​Determine a competitive advantage.
• B) ​Choose another target market.
• C) ​Analyze the external environment.
• D) ​Conduct primary research.
• E) ​Conduct secondary research.

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Definitions:

Proportion Difference

The difference in the percentage of occurrences of a certain attribute or outcome between two groups or over time.

Canadians

Refers to the people who are citizens of Canada, a country located in the northern part of North America.

Confidence Level

Confidence level represents the likelihood, expressed as a percentage, that a specified confidence interval will contain the true parameter value.

Headache Medicine

Medication intended to relieve the pain and symptoms associated with headaches.