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According to the text, ________ are the most ignored group of technology consumers.
Real Option
The right, but not the obligation, to undertake certain business initiatives, such as deferring, abandoning, expanding, staging, or contracting a project at a future date.
Capital Budgeting
The process of analyzing and ranking potential expenditures or investments that are significant in amount, to determine which projects will provide the best return.
Assigned Value
A valuation determined for an asset or liability, often used in accounting to assign costs or values.
Risk Adjusted NPV
Net Present Value method adjusted for the risk associated with the uncertain cash flows, taking into account the variability of returns and the cost of capital.
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