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Explain What Is Meant by CRM-SCM Integration

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Explain what is meant by CRM-SCM Integration. What are the advantages of this integration for internet companies?


Definitions:

External Locus

A belief system where individuals perceive their successes or failures as influenced by external forces or luck, rather than their own actions.

Optimism

The tendency to expect positive outcomes and to see the best aspects of any situation, often linked to increased resilience and well-being.

Biofeedback

A technique that teaches individuals to control bodily processes that are normally involuntary, like heart rate or blood pressure, through monitoring and feedback.

Adaptation-Level

A psychological principle suggesting that people adapt to a certain level of stimulation or experience, against which new experiences are judged.

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