Examlex
Public relations involves building good relations with the company's various publics by obtaining favorable publicity and building up a good corporate image.
Ordinal Data
A type of categorical data that has a meaningful order or ranking among the categories but not a measurable distance between them.
Significance Level
A threshold in hypothesis testing that determines the probability of rejecting the null hypothesis when it is actually true, typically denoted by alpha.
Kruskal-Wallis Test
A nonparametric method for testing whether samples originate from the same distribution, often used when comparing three or more groups.
Wilcoxon Rank Sum Test
A non-parametric statistical test used to assess whether two independent samples come from populations with the same distribution.
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