In Order to Avoid Upsetting Customers Who Learn They Are

question 21

Multiple Choice

In order to avoid upsetting customers who learn they are getting different prices than their neighbors, e-marketers should use customer-accepted reasons. These reasons may include ________.

• A) giving discounts to new customers
• B) giving discounts to loyal customers
• C) adjusting shipping fees due to outlying locations
• D) all of the above

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Definitions:

Safe Cash Payments

Methods of cash transactions that minimize the risk of theft, loss, or accounting errors.

Noncash Assets

Assets that are not in the form of cash or cannot be easily converted into cash, such as property, plant, and equipment.

Liquidation Process

The procedure of closing a business and distributing its assets to claimants, often preceding dissolution.

Proposed Schedule

A preliminary plan that outlines future activities or events, awaiting approval or finalization.