Examlex
A convertible bond should never be worth less than its straight bond value.
Persuasive Business Messages
Written or verbal communication aimed at influencing the attitudes, beliefs, or behaviors of specific business audiences.
Direct Messages
Private communications between individuals or small groups, facilitated through digital platforms or messaging apps.
AIDA Plan
A marketing strategy model that stands for Attention, Interest, Desire, and Action, used to engage consumers and guide them through the buying process.
Main Idea
Refers to the primary concept or underlying message that a piece of writing or communication aims to convey.
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