Improving Services Such as Customer Service Policies, Sales Processes, and After-Sales

question 9

True/False

Improving services such as customer service policies, sales processes, and after-sales services according to customer preferences is referred to as transactional analysis.

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Definitions:

Fast Food

A type of food service that emphasizes speed of service and convenience, offering quick meals that are typically high in calories and low in nutritional value.

Global Branding

The process of developing and conveying a consistent brand image and identity across different countries and cultures to achieve worldwide recognition.

Standardize

The process of making something conform to a standard in order to ensure consistency and compatibility.

Localise

To adapt a product, message, or strategy to meet the cultural, linguistic, and consumption preferences of a specific geographic region or community.