Which of the Following Is Defined as the Personal Communication

question 40

Multiple Choice

Which of the following is defined as the personal communication of information to persuade a prospective customer to buy something that satisfies his/her needs?

• A) marketing
• B) personal selling
• C) promotion
• D) public relations
• E) advertising

---

Definitions:

National Business Ethics Survey

A research study that gathers and analyzes data on the ethical behaviors, attitudes, and cultures within businesses.

Ethical

Pertaining to or dealing with morals or principles of morality; pertaining to right and wrong in conduct.

Sociocultural

Refers to the social and cultural aspects and phenomena that influence the behavior of societies and individuals.

Twenty-Somethings

A term referring to individuals in their twenties, often highlighting their specific sociocultural or economic characteristics.