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The Formative Test Determines

question 12

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The formative test determines

Appreciate the impact of location on retail success.
Recognize the concept of service retailing and its examples.
Understand the strategies used by retailers to attract specific market segments.
Learn about the operational aspects of off-price and discount retailing.

Definitions:

Instincts

Innate, typically fixed patterns of behavior in animals in response to certain stimuli.

Preference Test

A method used to determine an individual’s preference or choice between two or more options, often used in psychological and market research.

Directionality

The quality or condition of having a specific direction, orientation, or tendency.

Activation

Involves the arousal of the brain or body to a state of increased responsiveness to stimuli.

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