Examlex
Nokia's reversal of fortune at the hands of Apple and Google underscores the fact that today's executives must rethink the concept of the corporation if they wish to operationalize the concept of core competencies.
Pleasure Principle
A psychoanalytic concept proposed by Freud that suggests individuals seek pleasure and avoid pain to satisfy biological and psychological needs.
Reality Principle
A mechanism functioning within the conscious and unconscious that weighs the costs and benefits of an action before deciding to act.
Ego
In the realm of psychoanalytic theory, this refers to the aspect of one's personality that balances the desires of the id, the moral guidelines of the superego, and the practicalities of the real world.
Electra Complex
A psychoanalytic theory proposing a girl's psychosexual competition with her mother for possession of her father.
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