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Rugman and D'Cruz Have Developed an Alternative Framework to Porter's

question 59

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Rugman and D'Cruz have developed an alternative framework to Porter's five forces model.The framework,based on business networks,is called:


Definitions:

Social Stereotypes

Widely held beliefs or oversimplifications about the traits, behaviors, and characteristics of certain groups or categories of people.

Role Congruity Theory

Mainly applied to the gender gap in leadership – because social stereotypes of women are inconsistent with people’s schemas of effective leadership, women are evaluated as poor leaders.

Gender Gap

The disparity in outcomes or attitudes between men and women, often observed in political, economic, or social contexts.

Leadership Positions

Roles or titles within organizations that carry responsibility for guiding or managing groups or individuals.

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