The Corporate Development Team at Virgin Evaluates More Than a Dozen

question 102

Multiple Choice

The corporate development team at Virgin evaluates more than a dozen proposals each day from outside and within the company.When assessing new-product ideas,they look for all of the following except:

• A)synergy with existing Virgin products.
• B)pricing and return on investment.
• C)marketing opportunities.
• D)if the idea "uses or abuses" the Virgin brand.
• E)aesthetic attributes of competitors' products.

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Definitions:

Credit Term

The conditions under which credit will be extended to a borrower, including repayment time frame and interest rate.

Generally Accepted Accounting Principles

A set of accounting standards and practices that are used in a jurisdiction to ensure transparency, uniformity, and fairness in financial reporting.

International Financial Reporting Standards

A set of accounting standards developed by the International Accounting Standards Board, used globally to prepare public company financial statements.

Profitability Ratios

A group of ratios that show the combined effects of liquidity, asset management, and debt on operations.