Social Capital Is Found in the Knowledge, Skills, and Abilities

question 74

True/False

Social capital is found in the knowledge, skills, and abilities of individual employees.

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Definitions:

Global Communications

Strategic communications and actions carried out by private, government, or nonprofit organizations to build and maintain relationships in social and political environments outside their home location.

Two-Way Symmetrical Model

A concept in public relations that emphasizes mutual understanding and dialogue between an organization and its publics rather than one-way persuasion or transmission of messages.

Corporate Communications

The management function responsible for overseeing and facilitating communication within an organization and between the organization and its external stakeholders.

Organizational Branding

The process of developing and promoting a distinct identity and image for a business or organization in the mind of the target market.