________ Sections Introduce Important Topics by Helping Readers Get Ready

question 89

Short Answer

________ sections introduce important topics by helping readers get ready for new information.

Understand how to introduce and highlight product, service, or idea benefits in persuasive messages.

Know methods for making the price of a product or service more acceptable in sales messages.

Apply the concept of the central selling point in persuasive messages.

Comprehend the structure and strategy behind claim and adjustment messages.

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Definitions:

Substitute

An alternative or replacement for something else, often found or used when the original is unavailable or unsuitable.

Extend

To prolong the duration of something or to reach out in space or time.

Course of Dealing

A pattern of actions between parties that establishes a common basis for understanding in future transactions.

Usage of Trade

Established customs and practices in a particular industry that are considered binding or enforceable in business transactions.