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Diffusion of Innovation
A theory that describes how, why, and at what rate new ideas and technology spread through cultures and societies, from early adopters to more widespread acceptance.
Diffusion of Innovation
The process by which a new idea, product, or behavior spreads through a population, influencing the adoption rate and market saturation.
Early Adopters
A group within a consumer base that is among the first to acquire and use a new product or technology, often influencing others.
Diffusion of Innovation
The process by which a new idea, product, or practice spreads within a society or from one society to another, often influenced by factors like social networks and communication.
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