Examlex
What are the three types of management agreements used for strategic alliances?
Original Products
Goods that are the first of their kind in terms of design, technology, or usability, often created by the original inventor or producer.
Distinct Name
A unique identifier or branding element that sets a product, service, or entity apart from others in the market.
Different Market Segment
A distinct subset of a market composed of individuals or organizations sharing one or more characteristics that cause them to have similar product needs.
Multiproduct Branding
A marketing strategy where a single brand name is used for the sale of two or more related products.
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