US-Owned Automobile Companies Have Recently (2011) Bolstered Their Fuel Efficient

question 27

Multiple Choice

US-owned automobile companies have recently (2011) bolstered their fuel efficient offerings in part due to __________________ (Chapter 5 Strategic Focus)

• A) the high exit barriers in the industry.
• B) knowing what had to be done and having the motivation to do it which came from the overlapping market commonality and resource similarity between global competitors.
• C) low market commonality which prevented retaliation from competitors in key markets.
• D) reduced rivalry in the segment of the industry producing fuel efficient cars.

---

Definitions:

Persuasion Routes

In psychology, refers to the different ways in which individuals can be persuaded, notably divided into the central route and peripheral route as per the Elaboration Likelihood Model.

Fear Appeals

A persuasive message that attempts to arouse fear in order to divert behavior through the threat of harmful consequences.

Tobacco Labelling

Regulations and practices related to the information provided on tobacco product packaging, including health warnings and ingredients.

Elaboration Likelihood Model

A theory in psychology that explains different ways of processing stimuli, why they are used, and their outcomes on attitude change.